Comments on: Freelance Designers: Is Name Recognition Important for Success? http://designm.ag/freelance/name-recognition/ Articles and Resources for Web Designers Tue, 20 Sep 2011 17:54:12 +0000 hourly 1 http://wordpress.org/?v=3.9.2 By: Steve O'Connor http://designm.ag/freelance/name-recognition/#comment-52171 Wed, 03 Aug 2011 10:57:37 +0000 http://designm.ag/?p=229#comment-52171 It really all depends on who your clients are and how they source their design requirements. It does tend to help balance you, as a freelancer, against studios or agencies when a client is trying to make a decision. There seems to be a fear (unfounded) that a lone freelancer is going to be unreliable or unable to cope with a project, whereas an agency would be fine – that the bigger the team, the better the result. Having some name recognition in this situation helps to alleviate that fear. It doesn’t even have to be major recognition. I’ve been using ‘Steve the Designer’ for three years now and that simplicity and association has worked wonders for me locally.

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By: Joe Rozsa http://designm.ag/freelance/name-recognition/#comment-38831 Tue, 05 Apr 2011 18:56:38 +0000 http://designm.ag/?p=229#comment-38831 People are flooded with names on a daily basis so having a name for your company that sticks with them I feel is critical. You could do the best work they’ve ever seen, but if they can’t remember what your name was, it did you little good. I’m a firm believer that a unique name sticks with someone far longer than John Jones (sorry if your name is John Jones, I mean no disrespect, ha!) That’s why I’ve stuck with the name of my company even after people has advised me against it. I’m know as the trailer guy, the trashy trailer guy, trailer trash, the list goes on and on and that’s what I wanted. It may not be correct all the time, but they remember it none the less. The growing list of ongoing projects is proof. Be unique!

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By: Improving the Quality of Leads Through Your Online Portfolio http://designm.ag/freelance/name-recognition/#comment-7232 Thu, 11 Jun 2009 22:58:44 +0000 http://designm.ag/?p=229#comment-7232 [...] few weeks ago I posted an article about whether designers need to build name recognition. My conclusion was that name recognition is helpful, but not essential. If you want to increase the [...]

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By: Tomorrow’s Star Bloggers Talk About Blogging | BlogBroker24-7 http://designm.ag/freelance/name-recognition/#comment-2663 Sun, 28 Dec 2008 11:32:19 +0000 http://designm.ag/?p=229#comment-2663 [...] Freelance Designers: Is Name Recognition Important for Success? [...]

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