Different Audiences Seeking Different Alternatives to Website Creation

by iulian
on July 9, 2014

in Articles

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The web design industry is advancing at dizzying speed. What used to work just fine two years ago is decidedly obsolete today, and the website creation public adapts to these changes.

Websites are brought to life by three categories of creators: pros (who often turn to WordPress), non-pros (who use website builders such as IM Creator), and enterprises (who make their own highly customized systems).

Professionals

wordpress

Most web designers are keen on delivering pixel-perfect client projects. They put in a lot of work, and would rarely shy away from the long-drawn out task of coding, given the choice. However, time is of the essence, especially for freelancers.

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Introduction to Responsive HTML Newsletters with Zurb Ink Framework

by Jake Rocheleau
on July 7, 2014

in Resources

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The learning process to create an efficacious newsletter is often tiring and difficult. But as you get more comfortable with newsletter design these ideas become simpler and easier. You’ll always need a solid understanding of design principles when creating e-mail notices or newsletters. But you also need to know how to code newsletters in a manner that’s best suited for most e-mail clients.

zurb ink newsletter framework template

I’d like to introduce Ink by Zurb which is a responsive newsletter framework. The basic template uses standard HTML tags for creating single-column or multi-column layouts which naturally respond to screen size. It’s all fairly easy to understand once you’ve spent a bit of time playing with the code. I’ll provide a quick walkthrough of the design process and how to use the framework.

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47 Strikingly Creative Examples of Business Card Designs

by Jake Rocheleau
on July 1, 2014

in Business Cards

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There should be no question that branding is crucial to the success of any business. Instant logo recognition feels good and it helps build an audience around your product or service. A company business card would be useful when attending conferences, parties, or even happenstance meetings with old acquaintances.

But if you really wish to stand out from the other generic business card you’ll want to attempt some new ideas. Creativity and recognizable branding will produce one amazing piece you’ll be proud to share. This gallery includes a number of radiant business cards from all types of work. Check out some of these examples if you need inspiration for your own print design work.

Honey Colony

honey colony business card design orange

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Getting Started with Graphics Design for the Web

by Jake Rocheleau
on June 30, 2014

in Graphic Design

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Graphic design is such an engrossing topic because it requires an enormous amount of time and practice to learn. This is similar with web development, but coding is often seen as more logical and straightforward. Design has structured guidelines, but it is much more of an art than a science. You should learn these basic guidelines and understand why certain graphics or colors work together before starting to breaking those rules.

macbook imac desk designer photo

If you have passion and perseverance then nothing can truly stop you from becoming a great designer. The first step is to recognize how the process works and where your energy needs to be focused. I want to share my thoughts about graphic design for website layouts and offer a few bits of advice for anyone interested in the field.

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