When developing and maintaining websites, analysis plays a significant role in maximizing the effectiveness of the site. There are a number of resources and tools for analyzing web pages, and this post looks at 20 of the best free tools for this purpose. Almost all of them require no account or download to be used.

There are a variety of different tools represented here. Some will analyze one specific aspect of a page and others will give an overall grade to the page as a whole. Most of them will help you with your SEO efforts. Try a few of them that looking interesting and helpful.

Website Grader from HubSpot

Website Grader is one of my favorite tools on the list because of how helpful and usable it is. You’ll get a lengthy report broken into various sections with an evaluation of the page and recommended changes. While the grade is helpful to know where you stand, the suggestions are more valuable because they help you to identify areas for improvement, and many of them can be pretty simple.

Trifecta from SEOmoz

One of the more unique tools in this list, Trifecta will analyze a page, a blog, or an entire domain based on slightly different criteria. Trifecta will produce numbers based on a variety of factors and it will give you an overall score. Without a pro membership you’re limited to one report per day.

Spider Simulator from Summit Media

This tool will give you a good idea of how search friendly you site is, and it will also give you a percentage rating. It bases the rating on factors like meta tags, use of headers, images and alt tags, load time, and links.

Web Page Analyzer from WebsiteOptimization.com

This free tool will give you plenty of information to work with. It will test how long the page takes to load, how many objects are on the page, the size of the objects and more. The most helpful part of the report that is produced is the “Analysis and Recommendations” section where it will list 11 aspects of the page and give you a rating. Red items are warnings, yellow items are cautions, and green items are good.

SEO Analysis Tool

Get a lengthy and detailed report from this tool. It will analyze things like your meta tags, keywords, and anchor text on the page. It’s a good resource for getting a nice overall look at the SEO of your page.

The Escape’s Web Page Analyzer

This tool will help you to identify problems with heading structure, links, use of keywords and content. It’s not as detailed of a report as some of the others, but the information that’s provided is helpful and it features a better presentation than most other tools.

Seed Keywords

Seed keywords offers a “plain English SEO review” that analyzes certain aspects of a page and makes recommendations. It provides a basic explanation of why elements that are analyzed will impact the SEO of the page.

Web Page Analyzer from FreeWebSubmission.com

This tool gives you a general overview of the page and a number of specifics that have been analyzed. Like many of the other tools, it will analyze your meta tags and make suggestions if it finds that any improvements are needed. It also looks at the size of the page and the load time, keywords in the anchor text of the page, keywords in alt tags, and the keyword density.

Spider Test from We Build Pages

The Spider Test tool will give you a quick, simple look at how your page appears to search engines. It will show the page title, description, keywords, size of the page, the text of the page, and more.

Web Page Analyzer from Webmaster Toolkit

This Web Page Analyzer will allow you to specify a URL and a targeted phrase for search engines, and it will give you some feedback on how well the page is optimized for this phrase.

Link Appeal from Webmaster Toolkit

Do you want to see if a certain page (on your site or on someone else’s) is valuable place from which to get a link? Enter the URL and it will give a score based on a few factors like PageRank and number of outbound links.

Full Page Test from Pingdom Tools

This tool from Pingdom will analyze a number of aspects of the page, including load time, objects, CSS, RSS, redirects and more.


Enter a URL and a targeted keyword or search phrase and you’ll get a basic report that will give you an indication of how well you are doing in competing for that phrase.

Web Page Speed Test from Self SEO

This is a simple way to see how your pages compare to those of other sites. You can enter up to ten URLs to test at one time, which makes it easy to see how your pages stack up.

Similar Page Checker

Help to detect and avoid duplicate content penalties from search engines by comparing two pages to see how similar they are, from the perspective of a search engine. If they’re too similar you can make modifications to distinguish them and avoid having them seen as duplicates.


Dead links can be extremely frustrating for visitors, but checking for dead links can be a time-consuming task. Fortunately, this tool will allow you to enter a URL and it will crawl through the site and look for links that return 404 pages.


The Firebug add-on for Firefox provides a number of development tools. For the purposes of analysis, Firebug will allow you to monitor and debug HTML, CSS, and JavaScript from within your browser.

YSlow for Firebug

Another Firefox add-on, YSlow will analyze your page to make suggestions for how you can speed up the page. YSlow is integrated with Firebug.

Google Webmaster Tools

Google provides a number of helpful analytical reports within Webmaster Tools. You can see which phrases your ranking well for, what pages are causing problems for Google when crawling your site, which pages are getting the most links, and much more.


Web CEO is a full suite of premium tools for optimization and analysis; however, there is also a free version available for download. The free tools will help you to get started with optimizing your site according to its recommendations. With the free version you can get keyword suggestions for your site, optimize your pages, check your rankings, and more.

Posted by Steven Snell

Stephen Snell is the owner and editor of Vandelay Design. Connect with Stephen on google+


  1. nice list:)keep up the very nice work in here


  2. […] no way of independently evaluating the quality of their own pages and pages of their competitors.  Here are 20 page analysis tools that should be used to evaluate web page effectiveness. Categories : Site Quality Measurement | […]

  3. Excellent list. I would also add:

    Backward Compatibility Viewer – http://www.delorie.com/web/wpbcv.html

    Web page viewer for checking backward compatibility according to HTML version standards or specific features.

    Code to Text Ratio Calculator – http://www.stargeek.com/code_to_text.php

    To avoid diluting your keyword relevancy you should design pages with as little code bloat as possible. Check the percent of your page that is comprised of text with this tool.

    Bad Neighborhood Text Link Checker Tool – http://www.bad-neighborhood.com/text-link-tool.htm

    This tool will scan the links on your website, and on the pages that your website is linking to, and flag possible problem areas. This can greatly ease your seo efforts. –

  4. Nice list dude… expecting more 🙂

  5. […] 20 Free Page Analysis Tools (tags: tools SEO web analytics analysis optimization) […]

  6. Take a look on this one:


    It’s pretty handy and very fast, but have a bit annoying redirect to the developers site, when you are closing the program.

  7. […] la lista de las 20 herramientas. Archivado en Miniblog, Negocios Deja aquí tu comentario ↓ Etiquetas herramientas, […]

  8. […] There are a variety of different tools represented here. Some will analyze one specific aspect of a page and others will give an overall grade to the page as a whole. Most of them will help you with your SEO efforts. Try a few of them that looking interesting and helpful. read more […]

  9. […] Designm.ag han publicado un total de 20 interesantes recursos web para hacer analisis SEO a tu sitio web. […]

  10. […] 20 Free Page Analysis Tools (tags: webtools webdesign tools) […]

  11. these is all awesome tool list. some of the tool really very helpful. it’s really good resource.

  12. I also would recommend to use this one tool to measure site loading performance – http://Site-Perf.com/

    It’s just like tools.pingdom.com/fpt/ – but more detailed and realistic.
    Also unique feature is that site-perf.com allows to measure packet loss ratio with high precision – not just pure traceroute as on pingdom.com

  13. […] recopilación de 20 herramientas gratuitas con las que analizar múltiples aspectos de un determinado sitio. La mayoría están centradas en […]

  14. Great resource, thanks!

  15. […] recopilación de 20 herramientas gratuitas  con las que analizar múltiples aspectos de un determinado sitio. La mayoría están centradas en […]

  16. […] Round-Up: September 18, 2008 20 Free Page Analysis Tools for those who’ve moved beyond Google […]

  17. […] 20 Free Page Analysis Tools by Design M.ag […]

  18. Great list, I’ve already made a few tweaks to my site from some of the recommendations.

  19. […] 20 Free Page Analysis Tools (tags: SEO) […]

  20. […] el link de referencia: Free page analysis tools (0) […]

  21. […] 20 de site-uri pentru analiza SEO a site-ului tau – link – transforma-ti mozilla in chrome – […]

  22. Hello!
    Excellent tools to analyze the SEO.

  23. […] En la Red podemos encontrar una gran cantidad de páginas donde nos ofrecen distintos servicios que nos ayudan al análisis de la Web. Los siguientes servicios que os muestro son una traducción del post de designm: […]

  24. thanks for your nice list!

  25. So great!! Excellent tools to analyze the SEO, Thanks!

  26. […] 20 Free Page Analysis Tools […]

  27. Nice list and roundup of website analyzer tools. There were quite a few on there I hadn’t heard of before. We are SEOmoz Pro members, so used that tool quite a bit, along with HubSpots Grader, both return very informative data.

    In addition to those we usually use the web page analyzer tool we’ve built in-house. It’s offered for free on our company website, thought others interested in this list may find our tools useful too. Let us know if you think improvements can be made and thanks for the detailed list of tools.


  28. In ESPOL, We used this page like a directory of Seo’s Tools.

  29. […] 20 Free Page Analysis Tools – Designm.ag […]

  30. Hi, thought I’d suggest the ones i like:
    http://www.linkvoodoo.com and
    They are both good!

  31. wow, amazing list of seo tools, keep up the good work

  32. What a great list, will have to include some of the link on my recommendations pages!

  33. this is a very cool list I Am bookmarking it for future use.
    thank you so much!!

  34. Bookmark ! Thanks

  35. You didn’t mention Spydermate!


    It has fantastic SEO analysis.

  36. This is awsome. Thanks

  37. Very useful analysis tools. I use the website grader analysis tool for before and after scores for new web redesign clients. The website grader tool is very thurough and best of all it’s absolutely free.

    The Web Page Analyzer, from WebsiteOptimization.com, is great! I used this tool to make sure the browser requests for image, css and javascripts are kept to a minimal. With this tool I had realized I had to remove non-essential & non-reusable images in the global CSS files. I even created a new css compression script in Microsoft .net in .net to further minimize the client loads, which strips all comments and empty characters for ever CSS request.

    Be sure to validate your CSS & XHTML code after every modification.

    Thank you so much for sharing your list of free website analysis tools.

  38. I suggest two more:
    and in czech language: ziskejte.info

  39. wow.. thanks a lot for this list:)

  40. A Must have list! Thanks so much. It’s in my bookmarks and I stumbled it!

  41. SeoMoz.com has some great tools as well, they linkexplorer is an excellent tool to give you an idea of where others are getting links (when they’re ranking above you) And great general SEO info as well.

  42. Loved it, I have been sitting here for hours anylizing my bosses site, and all of my sites as I go down the list.
    submit express has one. should loook it up. similar to one of the top ones… The fast few in your list kinda seemd like filler. lol.

    Take car man. Thanks.

  43. And there are also SmartViper at markosweb.com and webmaster coffee at webmastercoffee.com

  44. This some great information, thanks man.

  45. Great list, would be cool if you could tell whether or not these tools can be added to your own website for use. Great list!

  46. Great List.. but its 2 years old… maybe you could refresh it… think in the last 2 years there was an gigantic development

  47. Amazing list. Thank you for the nice list share with us.

  48. I found this one:

    Contains the following reports:
    Analyze the HTTP headers returned from the web server;
    Analyze the length and relevancy of the Title tag;
    Analyze the length and relevancy of the Description meta tag;
    Analyze the number of keywords and relevancy of the Keywords meta tag;
    Analyze the Robots meta tag directives and if search engines are allowed to spider the page;
    Check the page most relevant keywords and/or keyphrases;
    Check how the page may be displayed within search engine results;
    Check the internal and external URLs (links) found on the page, and if are followed or not;
    Check the keywords found in the Anchor tags (links);
    Check the keywords found in the image Alt attributes;
    Check the page Heading and Phrase elements.

  49. Great list of free tools -thanks for sharing.


  50. This some great informations.. but its much older.. will you update it this year??

  51. This blog post was absolutely fantastic. When I used to work in electroplating they sometimes encouraged us to write, but I could never come up with something as well written as that.

  52. Very interesting list. I will take a closer look on that firebag. I didn’t see it before. Thanks for this compilation.

  53. Wow,
    realy nice tools 🙂
    some of them iv’e knowed before but e.g Similar Page Checker i had never seen before! I will be test them all ^^

    nice greetings from germany 🙂

  54. These could become very useful 🙂

  55. this post is so much informative.. i like it.. i would like to share my exp here.. when i was in HCL i used to have so much tea.. and that cause ACDT now….

  56. hese could become very useful nice

  57. Yet, another very useful list of tools:

  58. Found a few that were a welcome addition to my previous webdesigns.

  59. good collection. really very helpful information you provided here. thanks for this interesting blog. you provided full details on analysis tools. this will gonna definitely useful for all the professionals.wanted to know some more about analysis tools.

  60. good collection dude. This is really very helpful for all the professionals and beginners. thanks for this blog.

  61. yet another useful tool to measure your bandwidth for your hosting…

  62. a great honor to visit your website. This article was very useful for me. thanks

  63. Hi.. thanks for these tools.. i will be test them soon.. can you write more about the topic Page Analytics? 🙂

  64. best tool……..like it

  65. Very useful tools/information!


  66. Awesome list of tools! Some I use fairly regularly, others I’ve never heard of. Thanks for the great list of resources though! I’ll be adding these tools to my collection.

  67. Great tools, who know ALIPAGE

  68. SEOMoz is my favorite 🙂

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